23g Protein

180 Calories

8 Pints

CRUSHS Protein Ice Cream Mix

Title

Cold, creamy, easy to make with no weird ingredients. Ever.

Crafted for ice cream lovers, with premium ingredients, real texture, and better macros.

23g protein, 0 added sugar, nothing artificial

180 calories per pint

Easy, no hassle, no mess pint

Crafted specifically for ice cream

Mixes smooth with any milk: dairy or plant

A blend of milk powders for perfect taste & texture

Nutrition Facts

Customers sometimes ask why CRUSHS is "expensive". We want to make a product people love the taste of but also something that's healthy and doesn't need any of the weird ingredients you find in most foods these days.

 

When you buy 2+ bags it's about $4 a pint. We're not using cheap fillers or cheap sweeteners. We choose quality over cheap. Always will.

Title

Description

Two scoops + milk of your choice. Mix. Freeze. Blend. Done.

 

Thick, creamy, scoopable ice cream - 23g protein, 180 calories, no added sugar, gluten-free. Tastes like the real thing because it's made from real dairy, not protein powder and gums.

 

No complicated recipes. No weird aftertaste. No crossing your fingers hoping it doesn't turn out icy. Just ice cream that works.

 

Vanilla is rich and clean. Chocolate has real cocoa depth. Strawberry tastes like actual berries. Salted Caramel is buttery with a salty finish. Your Ninja Creami, ice cream maker, or blender handles the rest.

 

One bag makes 8 pints. 60-day guarantee if you don't love it.

What it tastes like

Every flavor took months to get right. We're picky about taste and texture.

 

Vanilla: Classic ice cream shop taste, cleaner ingredients.

 

Chocolate: Mellow milk chocolate, smooth and familiar.

 

Strawberry: Bright, fruity, a little tang. Founder's favorite.

 

Salted Caramel: Like caramel sauce in ice cream form. Just enough salt to balance.

 

All our flavors work great on their own or as a base for mix-ins. Need ideas? Check the Mix-Ins page.

How to make it

Any type of milk works well - dairy or plant based.

 

Creami: Mix with milk, freeze, spin. Eat. That's it. (Works great with mix-ins too)

 

Ice Cream Maker: Mix with milk, chill in fridge, churn with your ice cream maker.

 

CRUSHS is specifically formulated with a blend of milk powders to become amazing, great tasting ice cream.

 

More detailed instructions and tips on the Make it page.

Why is it expensive?

Short answer: We use high quality ingredients and don’t cheap out.

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👉 The milk powders

We don't use cheap whey protein or fillers. Whey is fine for shakes, but it makes ice cream chalky and icy.

 

We use milk protein isolate, nonfat milk powder, and heavy cream powder - the same stuff premium ice cream shops use. That's what gives CRUSHS its thick, creamy texture.

 

These powders cost more. But you actually get ice cream at the end.

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👉 The sweeteners

We use allulose and pure monk fruit extract.

 

Allulose costs 10x more than sugar but behaves like the real thing - caramelizes, no aftertaste, minimal blood sugar impact.

 

Our monk fruit extract is 50% Mogroside - 300x sweeter than sugar with zero glycemic impact. One of the most expensive sweeteners in the world. Takes 100 pounds of fresh fruit to make one pound of extract.

 

We could use erythritol or sucralose for a fraction of the price. We'd rather not.

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👉 We even upgraded the thickener

Guar gum is cheap but has a beany flavor and slimy texture. Xanthan gum can make ice cream chewy.

 

We use Tara gum that comes from the Peruvian Andes - tasteless, odorless, and actually makes ice cream creamy. It's a small thing. But small things add up.

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👉 The math

A bag makes 8 pints. That's about $4 per pint when you buy two bags. Even less when you buy three or have a discount code.

 

Halo Top is $5-7. Whole Foods "healthy" pints are $7-10. None have 23g protein with ingredients this clean.

 

DIY recipes may cost less but require buying 5+ ingredients, testing ratios, and hoping it doesn't turn out icy. We did 2+ years of R&D so you don't have to.

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👉 The real reason

We're a small company without Nestlé's buying power. We could use cheaper ingredients and make more profit. You'd get worse ice cream.

 

We'd rather make something we're proud of that people enjoy.

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✅ Still not sure?

60-day money back guarantee. If you don't love it, we'll take care of you.

 

Check the reviews below. Most of our customers end up being repeat purchasers. 

Delivery & Returns

Shipping

Orders go out Monday–Friday morning from our Wisconsin warehouse.

Anything placed after Friday morning ships first thing Monday morning.

A tracking email is sent to your inbox the moment your box is scanned in.

Returns & Guarantees

Unopened pouches can be returned or exchanged within 60 days of delivery.

Opened pouches legally can’t come back but we stand by our 60 Day Taste Guarantee. No matter what we’ll work to make things right.

We take good care of our customers. It's important to us.

If you need any help reach us at support@crushs.com with your name and order number.

8 INGREDIENTS. 1 CLEAN LABEL.

Same Pint. Better Everything.

CRUSHS
+ 2% milk

"Light pint"
brand

"Two guys"
brand

CALORIES

320

280–360

990

PROTEIN

33g

10–20g

17g

ADDED SUGAR

0g

11g

63g

INGREDIENTS

8

18

10

$/PINT

$4.37

$5.49+

$6.99+

We compared a full pint of CRUSHS Vanilla plus 10oz of 2% milk vs a full pint of vanilla from the other brands.

High
Protein

23g complete protein per pint

Low
Calorie

180 calories per pint + your milk.

No Added
Sugar

Sweet, without the sugar spike

Clean
Ingredients

No seed oils or artificial anything

Your Flavor,
Your Rules

Go wild, go sweet, go wherever you want

Flexible
Prep

Use a Creami, blender, or any ice cream maker

Built Different

Premium ingredients. No cheap fillers. No compromises.

Make it your way

Mix with Milk:

Blend 2 scoops with your choice of milk.

Prep Your Way:

Freeze for a Creami, churn in an ice cream maker, or simply blend with ice.

Scoop Your Ice Cream:

Blend in mix-ins (or not) for your perfect pint.

See How it Works »

Questions?

 

 

 

Try CRUSHS

 

 

Is it easy to make?

Very easy. Two scoops, milk, done.

 

Creami: Mix with milk, freeze, spin, eat. (Works great with mix-ins too)

 

Ice cream maker: Mix with milk, chill, churn.

 

Blender: Crushed ice + 2 scoops + 4oz milk. Blend until creamy.

 

No measuring out multiple ingredients, no complicated recipes. CRUSHS is formulated to just work.

 

More info on the Make It page.

Do I need a Ninja Creami?

Nope. A Creami works best, but any ice cream maker or blender will do. See the Make It page for tips.

How much does one bag make?

8 pints. Two scoops + 10-12 oz of milk = one pint.

What kind of milk should I use?

Whatever fits your goals. Dairy, almond, oat, all work great. Some people go low calorie, some add extra protein. CRUSHS works with all of them.

What am I paying for?

Quality ingredients and time saved. No cheap fillers, no junk sweeteners.

 

We use monk fruit extract (10x more expensive than typical sweeteners) and high-quality milk powders (about double the cost of standard). We're not cutting corners to make a few extra sales.

 

At 2+ bags, it works out to about $4 a pint plus your milk. Sign up for emails in the footer for occasional deals.

 

60-day guarantee if you don't love it.

Do you have sample sizes?

Not yet. We're small and multiple sizes aren't viable right now. Maybe down the road.

 

We do have a 60-day guarantee though. If you don't like it, we'll make it right. Check the reviews below if you're on the fence.

Is it keto?

Not strict keto, but very low carb and no added sugar.

 

Net carbs for a full pint: Vanilla 9g, Chocolate 7g, Strawberry 7g, Salted Caramel 9g.

 

Most brands use 2/3 cup as a serving. We give you the whole pint. (3x their serving size)

Is it lactose free? Is it gluten free? Any allergens?

Lactose Free? No, but very low. Each serving has about 2–2.4g of lactose. Some lactose intolerant customers report using Lactaid or low-lactose milks.

 

Gluten Free? Yes. Gluten Free No gluten-containing ingredients.

 

Allergens

CRUSHS contains Milk (dairy). All of our flavors are made with milk protein isolate, whole milk powder, and cream powder.

 

Our products do not contain peanuts, tree nuts, eggs, wheat, gluten, soy, fish, or shellfish as ingredients.

 

However, our products are manufactured in a facility that also processes products containing other allergens, including peanuts. Equipment is cleaned between batches following GMP and NSF sanitation protocols.

 

If you or a family member has a severe allergy, we recommend consulting your doctor before trying CRUSHS.

What if I want to return something?

We have a 60-day guarantee. If you're not happy, reach out and we'll make it right.

Why haven't I heard of you?

Because we just got started. We launched in mid 2025, sell direct on our site, and are still pretty small. Amazon and retail will probably happen eventually.

 

We're David and Kathy. Thanks for finding us early.

What if I’m still on the fence?

We get it. Here’s a nudge:
 

Use code INSIDESCOOP for 5% off your first order. A little something for making it all the way down here :)

Still have questions?

Send an email to support@crushs.com - we’re very happy to help. We normally get back quickly but give us at least 24 hours.

 

If you're waiting for a reply try checking your spam folder. It happens sometimes.

Customer Reviews

Based on 84 reviews
93%
(78)
7%
(6)
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(0)
0%
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K
Kathryn S.

Buy it! Every flavor! It's delicious!

M
Michelle E.

excellent ! I create mine with just a premier one protein shake . Creamy and perfect ! Wonderful macros

K
Kathy M.

OMG, I love this stuff, I wish I could give it 10 stars! Creamy goodness, excellent flavor and texture all in less than 200 calories. I placed my original order for all three flavors, and I love them all. I recently restocked because it's that good. The strawberry with thawed chopped strawberries mixed in is hands down, AMAZING! Chocolate or vanilla either plain or with a variety of mix ins, hands down awesome. I appreciate that it's all gluten-free and and fits into my weight loss goals.

M
Matt K.

Excellent stuff!

K
Karen T.

honestly tried many different brands of icre cream mixes for the Ninja creami (after not liking all the trouble of the creami recipes with jello pudding mix, protein powder and fairlife milk. They were chalky and not palatable. I really hesitated trying the Crushs mix as I thought it ws impossible to to get a product that didn't taste protein-y. I took a chance and ordered the vanilla an chocolate and both were great. I do add some sweetener to the mix but other than that, the result is perfect. Since I am health conscious I knew I could probably just have made something else (like real ice cream) but the fact that the nutritional composition of the Crushs including a ton of protein, makes it guilt free and a bonus protein for someone who is watching that macro. I reordered (but waited for the salted caramel flavor so I was almost out). Thanks for making a great product that is actually healthy and TASTY!

C
Clare A.

I purchased the Crushs Vanilla and Chocolate mixes and used them for the first time because I thought it was brilliant to be able to have ice cream and protein at the same time. When I made my first pint, I used an old single pint ice cream maker. The ice cream maker was on its last legs but the ice cream still came out great. Since then, I waited until the Salted Caramel was back in stock and ordered some more at the same time I purchased a 7-in-1 Ninja Creami. I am waiting for both to arrive so I can try them using a better ice cream maker, but I believe I'm going to be thrilled! The taste is great for both the Vanilla and the Chocolate flavors so I can't wait to try to Salted Caramel. So far, I'm so glad I purchased these mixes.

L
Liz

Crushs is the best way to get more use out of my Ninja Creami. We are both diabetic and it’s great to be able to enjoy an ice cream treat without so much sugar. So far, we’ve tried the vanilla and it reminds us of a frozen yogurt place we used to go to. It’s delicious. I’ve ordered more flavors to try. Highly recommend.

J
Jennifer S.

I absolutely love Crush’s! I get to have real ice cream everyday and still stick to my nutrition goals! Highly recommend!

J
Jodi D.

Creami is so super every time!

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